Email Marketing vs. Social Media: Which Gets Better Results? It is the classic marketing debate. One offers massive scale, the other offers massive reliability. Here is why the smartest businesses in Canada aren’t picking sides—they are picking a strategy. If you rely entirely on social media to drive your business, you are building your home […]
Category: Social Media
Setting Up a Threads Account
If you keep up to date with social media trends, then you’ve likely already heard about Threads, the new social media platform from Meta that rivals Twitter. With 114 million users, Threads is one of the fastest-growing new social platforms, and currently, the platform does not allow for paid ads. Meaning it’s a great time […]
Threads vs. Twitter
There’s a new app in town, and it’s taking the internet by storm! It’s called Threads and it’s a subsidiary of Meta, the parent company of Facebook and Instagram. Threads is Meta’s attempt to replace Twitter, and so far, it seems to be going very well. Threads vs. Twitter Launched on July 5th, 2023, Threads […]
How To Grow On Social Media
How to Grow on Social Media So you’ve set up your social platforms and friends, clients, family members, and hey, even some people you don’t know have started to follow you. Awesome! Now what? How do you continue to grow on social media, and get more followers? We’re here to share some more tips! 3 […]
Tips for Using Social Media as a Customer Support Tool
Social media is a powerful tool for small businesses, allowing you to connect with current customers, create conversations, and share your business with a larger audience to find potential new customers. Social media can also be an effective customer support tool, allowing you to respond directly to customers’ questions, concerns, and other issues. Tips for […]
How Video Content Can Grow Your Business
You’ve probably heard the phrase “Video is the king of content,” and for a good reason. We have turned to video for most of our content consumption. From quick 30-second or fewer videos on TikTok or Instagram to longer content on Youtube, Netflix and other streaming services, videos are all over the place. How Video […]
Social Media Dos & Don’ts
Social Media has become an essential tool for small businesses. Allowing them to connect with their target audience, build brand awareness, and increase overall business growth. Starting your business’s social media pages can be difficult and feel overwhelming; use these dos and don’ts to help you get started. Social Media Dos & Don’ts The Dos: […]